Home Decoration Business According To The Track Herd Chase! Market Changes Creep In...

In 2019, the industry's leading brands began to set their sights on this market segment by upgrading products, expanding designer channels, and establishing lighting + intelligent experience stores.  Professional business brands explore the field of home decoration by launching sub-brands;  In addition, enterprises focusing on catering lighting, shop lighting, super lighting and other tooling market segments have also entered the home decoration business according to the track.  

 In addition, the project size, long service cycle, slow payment collection;  Home decoration market channel, short service cycle, cash flow business, tooling penetration of home decoration field increased year by year, which will bring home decoration business according to the market what impact and change?  

 First, in the light application level.  

 Promote the improvement of lighting design technology in the field of home decoration.  Engineering and commercial lighting enterprises have the construction experience of five-star hotels, museums, art galleries, commercial shops and other high-end engineering projects, which represent the highest level of commercial lighting, their understanding of lighting is more cutting-edge.  

 Second, at the dealer level.  

 It provides more options for dealers planning to enter the field.  Home furnishing channel competition stock market;  Hardware channel profit transparency;  Project channel access threshold is high, not all businesses can undertake;  Home decoration business according to the first echelon of the brand agent has been engaged in early high-end retail lantern large households to seize.  

 Again, at the designer level.  

 Tooling designers involved in home decoration design, designers toward the direction of diversification.  The entry of engineering business enterprises with rich tooling designer resources into the professional lamps market and high-end building materials home market will drive the penetration and extension of engineering designers in the home decoration market.  

 Finally, at the product level.  

 Tooling and home decoration product differentiation gradually reduced.  There is no lack of the product of all sorts of color craft such as tube shoot the lamp to set on the home to install the market before, describe gold edge, now mainstream tonal already evolved the black and white ash with same tooling.  

 Leds and the Internet of Things allow all kinds of lamps to be creative in appearance design, and can be dimmed and colored, controlled intelligently, and even meet more customized needs.  Channel fragmentation and market demand of escalating, give according to different product features and segmentation of professional brand has brought more opportunities, lighting design extends to the household space, from commercial space is essential in order to meet user requirements, commercial lighting enterprise whether can provide users with professional solutions and perfect after-sales service system, is the key and core competitiveness.